11 May The ticketing solution specialist i-Aurora has joined the world largest soft drink company Coca-Cola
I-Aurora introduced the Star Photo Kiosk and its platform in 2017 CinemaCon. I-Aurora showcased the augmented reality(AR) based auto ticketing systemin CinemaCon Las Vegas with Coca-Cola from 27th to 30th of MAR 2017.
Star Photo Kiosk can print ticketswith photos takenbesides famous movie characters through an AR (augmented reality) technology.Since its launch in 2016, i-Aurora hasbeen supplying Star Photo kiosks to the world largest Cinema companies in China (Wanda Cinema), India (PVR) and Mexico (Cinepolis).
i-Aurora equippedStar Photo Kiosks inside the Coca-Cola booth. It comprised the largest exhibition spaceat the CinemaCon 2017.The representatives of the major theater chains in the world who visited CinemaCon 2017 and had opportunity to experience the Star Photo Kiosksnoted that they would like to adopt the Star Photo Kiosksin their theaters and expressed their intent on purchasing the Star Photo Kiosks in the near future,
Representative of i-Aurora said “Coca-Cola had requested to run commercial ads in the Star Photo kiosks for the duration of the CinemaCon exhibition. Nonetheless, the concept is identical to what is currentlyoperational in the global cinema companies. “Consumers will naturally watch Coca-Cola advertisements while printing the tickets.”
i-Aurora official also said“This is the result of Star Photo kiosk being recognized as an advertising platform rather than a simple ticketing machine”
i-Aurora also released a DID (Digital Interactive Display) multi-kiosk. The DID kiosk is interconnected by three large displays. When the user is not present, the system automatically switches to singlelarge advertisement display. Correspondingly, when the user touches the screen, it converts to a single ticket kiosk machine.This is the industry’s best multifunctional multi-ticketing machine.
The StarPhoto kiosk is capable of gender target marketing; it isdistinctive to the ordinary ticketing machinesby applying face recognition technology and also managing big data. It allows for aconduct specialized services and target marketing. The mobile application was first introduced this year. It enables customers to take the Star Photo (AR) photos with their personal smartphones anytime, anywhere, without actually visiting the theaters.The users canprint the photos at any location where Star Photo Kiosks are stationed. It presents positive outlook for the expansion of the Star Photo Kiosk and for consumers who wishes to take photos via mobile phone.
i-Aurora has made purchasing consultations with AMC, Regal and Cinemark Cinema in USA Top 3 cinema companies also signed a letter of intent to purchase order with Top 1 cinema in south africa Ster-Kinekor, and the Brazilian Cinema company Centerplex.